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MRRdeals
Kit.domains

Kit.domains

ESMRRdeals Score · 50/100
Developer Tools·Founded Jun 2024·Revenue rank #3,388
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MRR
$118/mo-60.6%
Asking
$12K
$MRRdeals score
50/100

Domain, DNS & SSL Monitoring Platform Monitor domain expirations, SSL certificates and DNS changes from one unified dashboard, and send critical alerts to Slack, Telegram, Email or HaloPSA before they

What this SaaS is

Monitors domain expirations, SSL certificates, and DNS changes with alerts.

Subscription$79/mo for 3 active subscriptionsA B2B company needing reliable domain and SSL monitoring solutions.
Key features
  • Domain expiration alerts
  • SSL certificate monitoring
  • DNS change notifications
Things to scrutinise
  • Founded <12mo ago— Less than 12 months of operating history. Retention is unproven.
  • No active customers— Zero customers reported. Hard to model retention or growth.
  • Non-recurring revenue— No active subscriptions. The cash isn't contractually guaranteed to repeat.

Numbers that matter

MRR
$118/mo
Revenue 30d
$78
Cash actually collected
All-time
$1.4K
Active subscriptions
4
Total customers
0
All-time count
Growth 30d
-60.6%
Profit margin
98%
Multiple
12.8x
Asking / ARR
Payback
103.8 mo
At current margin
At a glance
Founded
2.4 yr ago
Listed
3mo ago
Payments
Stripe
Audience
B2B
15 visitors / month·$520.00 per visitor

Tech stack

frontend
nextjs
backend
phppostgresql

Marketing channels

organic
blogseo

Score breakdown

How the composite score above splits across seven independent signals. Each axis is graded 0-100. Hover for details.

ProfitabilityGrowthProductMoatOperabilityRiskMarket
Profitability20/100

Payback period, asking price vs category median multiple, and 30-day profit margin.

Growth8/100

30-day MRR delta, with a small bonus when historical snapshots confirm a sustained climb.

Product63/100

Revenue per visitor, customer count, plus live-site UX signals (pricing reachability, core pages, copyright freshness).

Moat26/100

AI-disruption risk, presence on review platforms (G2, ProductHunt, AppSumo…), penalty when built on no-code rails.

Operability54/100

Diversity of marketing channels, Merchant-of-Record status, cofounder count. Solo founders and no-code stacks get docked.

Risk74/100

Listing freshness, payment provider trust, business age, customer concentration. Higher score = less risky.

Market67/100

Structured market read across TAM, saturation, 3-year trend, and hype cycle, blended with our category momentum signal.

Market read

  • TAM
    mid

    The market for domain and SSL monitoring is substantial but not expansive, fitting a mid TAM classification.

  • Saturation
    mature

    Numerous established players exist, indicating a mature saturation level in this niche.

  • 3y trend
    growing

    Increased awareness of cybersecurity has driven growth in monitoring services over the past three years.

  • AI disruption
    wrapper killable

    The product's functionality can be replicated easily by solo developers, posing a wrapper-killable risk.

  • Hype cycle
    mainstream

    The concept of domain and SSL monitoring is well-accepted and widely used, placing it in the mainstream phase.

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