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MRRdeals
Captime

Captime

MRRdeals Score · 48/100
Health & Fitness·Revenue rank #1,623
Share on X
MRR
$543/mo+84.0%
Asking
$30K
$MRRdeals score
48/100

Captime is a timer app for CrossFit and HIIT workouts with customizable features and video recording.

What this SaaS is

Captime is a timer app designed for CrossFit and HIIT workouts with customizable features.

SubscriptionA fitness app developer looking to expand their portfolio in the health and fitness sector.
Key features
  • Customizable workout timers
  • Video recording capabilities
  • User-friendly interface
Things to scrutinise
  • No active customersZero customers reported. Hard to model retention or growth.
  • Founded <12mo agoLess than 12 months of operating history. Retention is unproven.
  • Single acquisition channelAll customers come from one acquisition channel. Pull the plug and revenue dies.

Numbers that matter

MRR
$543/mo
Revenue 30d
$702
Cash actually collected
All-time
$4.4K
Active subscriptions
176
Total customers
0
All-time count
Growth 30d
+84.0%
Profit margin
70%
Multiple
3.6x
Asking / ARR
Payback
79.0 mo
At current margin
At a glance
Founded
Listed
6mo ago
Payments
Revenuecat
Audience
B2C

Score breakdown

How the composite score above splits across seven independent signals. Each axis is graded 0-100. Hover for details.

ProfitabilityGrowthProductMoatOperabilityRiskMarket
Profitability22/100

Payback period, asking price vs category median multiple, and 30-day profit margin.

Growth68/100

30-day MRR delta, with a small bonus when historical snapshots confirm a sustained climb.

Product58/100

Revenue per visitor, customer count, plus live-site UX signals (pricing reachability, core pages, copyright freshness).

Moat26/100

AI-disruption risk, presence on review platforms (G2, ProductHunt, AppSumo…), penalty when built on no-code rails.

Operability44/100

Diversity of marketing channels, Merchant-of-Record status, cofounder count. Solo founders and no-code stacks get docked.

Risk59/100

Listing freshness, payment provider trust, business age, customer concentration. Higher score = less risky.

Market61/100

Structured market read across TAM, saturation, 3-year trend, and hype cycle, blended with our category momentum signal.

Market read

  • TAM
    mid

    The market for fitness apps is sizable but not enormous, catering to a specific audience.

  • Saturation
    mature

    The fitness app market is well-established with many competitors offering similar functionalities.

  • 3y trend
    growing

    Interest in fitness apps has increased, particularly with the rise of home workouts.

  • AI disruption
    wrapper killable

    The app's core functionality can be easily replicated by solo developers, posing a risk.

  • Hype cycle
    mainstream

    Fitness apps are widely used and accepted, indicating a mature stage in the hype cycle.

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