$
MRRdeals
Empire Flippers #95146Amazon FBA

Amazon FBA Business in the Beauty Niche

🔥MRRdeals Score · 74/100 · Top 5%
Share on X

A Amazon FBA business in the Beauty and Personal Care niche making $332k a year in net profit on $1.04M of revenue (32% margin). Profitable for 2.8 years, run in about 15 hours a week. Listed on Empire Flippers at $730k, 2.2× annual profit (similar businesses: 2.5×).

“Founded in the beauty and personal care category, this Amazon FBA brand has built a premium position within the hair accessories and styling market,…” — Empire Flippers listing
Asking price
$730k
Net profit / yr
$332k
Revenue / yr
$1.04M
Multiple
2.2× profit
similar: 2.5×
Net margin
32%
Profit trend
+49%
Owner time
15 h/week
Profitable for
2.8 years
$

MRRdeals score

Empire Flippers ranking

74/ 100Top 5%
ValueTrendStabilityTrack recordOperabilityMarginMoat
Value67/100

Asking multiple of annual profit vs the median of on-sale listings of the same kind (Amazon, e-commerce, content, subscription…). 40 % under the median = full marks. Weight: 35 % of the score.

Trend100/100

Empire Flippers' own net-profit trend (70 %) and revenue trend (30 %): -30 % or worse scores zero, +30 % or better full marks. Weight: 20 % of the score.

Stability80/100

How steady monthly net profit is over the P&L lines Empire Flippers publishes. A rollercoaster business is riskier to underwrite. Weight: 10 % of the score.

Track record36/100

Years since the business first made money: one year or less scores zero, six years or more full marks. Weight: 10 % of the score.

Operability71/100

Owner hours per week: 5 h or less is full marks, 40 h is a full-time job and scores zero. Weight: 10 % of the score.

Margin95/100

Net margin compared with similar businesses (an Amazon brand at 25 % is good, a content site at 25 % is not). Weight: 10 % of the score.

Moat50/100

Registered trademark and approval for Empire Flippers' private lenders (a second vetting). Weight: 5 % of the score.

Scored against the Empire Flippers listings on sale today, with criteria built for their audited profit data. Not comparable with the score of TrustMRR listings. How it works

Monthly profit & loss

MonthRevenueNet profit
Oct 2025$73k$19k
Nov 2025$89k$24k
Dec 2025$144k$47k
Jan 2026$85k$23k
Feb 2026$77k$27k
Mar 2026$86k$30k
Apr 2026$86k$29k
May 2026$86k$35k
Jun 2026$89k$34k
Jul 2026$79k$19k
Aug 2026$80k$27k
Sep 2026$63k$18k

Figures verified by Empire Flippers (Amazon Seller Central).

Opportunities

  • ·Scaling TikTok Shop affiliates to capture early-stage upside
  • ·Targeting Spanish-language shoppers across listings and advertising
  • ·Optimizing seasonal promotions around Prime Day and holiday peaks
  • ·Increase pricing as reviews strengthen
  • ·Growing B2B and Amazon Canada channels

Risks

  • ·An increase in Amazon ad pricing could make the ads unprofitable.
  • ·Amazon can suspend or cancel your FBA account due to a breach of its terms of service (ToS).

As listed by Empire Flippers.

Similar Amazon FBA listings