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MRRdeals
Amazon FBA Business in the Pet Care Niche
Empire Flippers #94055Amazon FBA

Amazon FBA Business in the Pet Care Niche

MRRdeals Score · 37/100
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A Amazon FBA business in the Pet Care niche making $30k a year in net profit on $135k of revenue (22% margin). Profitable for 2.2 years, run in about 1 hour a week. Listed on Empire Flippers at $96k, 3.2× annual profit (similar businesses: 2.5×).

“Launched in 2024, this Amazon FBA business operates in the pet products niche, offering a practical pet waste station featuring a convenient pedal-opening…” — Empire Flippers listing
Asking price
$96k
Net profit / yr
$30k
Revenue / yr
$135k
Multiple
3.2× profit
similar: 2.5×
Net margin
22%
Profit trend
-7%
Owner time
1 h/week
Profitable for
2.2 years
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MRRdeals score

Empire Flippers ranking

37/ 100
ValueTrendStabilityTrack recordOperabilityMarginMoat
Value17/100

Asking multiple of annual profit vs the median of on-sale listings of the same kind (Amazon, e-commerce, content, subscription…). 40 % under the median = full marks. Weight: 35 % of the score.

Trend55/100

Empire Flippers' own net-profit trend (70 %) and revenue trend (30 %): -30 % or worse scores zero, +30 % or better full marks. Weight: 20 % of the score.

Stability0/100

How steady monthly net profit is over the P&L lines Empire Flippers publishes. A rollercoaster business is riskier to underwrite. Weight: 10 % of the score.

Track record25/100

Years since the business first made money: one year or less scores zero, six years or more full marks. Weight: 10 % of the score.

Operability100/100

Owner hours per week: 5 h or less is full marks, 40 h is a full-time job and scores zero. Weight: 10 % of the score.

Margin52/100

Net margin compared with similar businesses (an Amazon brand at 25 % is good, a content site at 25 % is not). Weight: 10 % of the score.

Moat50/100

Registered trademark and approval for Empire Flippers' private lenders (a second vetting). Weight: 5 % of the score.

Scored against the Empire Flippers listings on sale today, with criteria built for their audited profit data. Not comparable with the score of TrustMRR listings. How it works

Monthly profit & loss

MonthRevenueNet profit
Aug 2025$8k$2k
Sep 2025$9k$2k
Oct 2025$9k$2k
Nov 2025$21k$3k
Dec 2025$9k-$471
Jan 2026$0-$264
Feb 2026$19k$6k
Mar 2026$24k$6k
Apr 2026$14k$4k
May 2026$-53-$169
Jun 2026$12k$4k
Jul 2026$11k$2k

Figures verified by Empire Flippers (Amazon Seller Central).

Opportunities

  • ·Using PPC campaigns to drive targeted traffic and increase sales
  • ·Building a website to strengthen brand presence and improve conversions
  • ·Growing the catalog by adding more products and expanding existing lines
  • ·Starting consistent marketing across channels to build awareness and customer loyalty
  • ·Expanding into new countries to scale internationally and grow worldwide

Risks

  • ·An increase in Amazon ad pricing could make the ads unprofitable.
  • ·Amazon can suspend or cancel your FBA account due to a breach of its terms of service (ToS).

As listed by Empire Flippers.

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