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MRRdeals
Empire Flippers #90572Amazon FBAOther

Amazon FBA Business in the Outdoors Niche

MRRdeals Score · 49/100
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A Amazon FBA business in the Outdoors and Home niche making $49k a year in net profit on $479k of revenue (10% margin). Profitable for 5 years, run in about 5 hours a week. Listed on Empire Flippers at $103k, 2.1× annual profit (similar businesses: 2.5×).

“This listing is for an Amazon FBA and eCommerce business established in April 2022, operating across the Outdoors, Home, and Bed & Bath niches. The…” — Empire Flippers listing
Asking price
$103k
Net profit / yr
$49k
Revenue / yr
$479k
Multiple
2.1× profit
similar: 2.5×
Net margin
10%
Profit trend
-20%
Owner time
5 h/week
Profitable for
5 years
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MRRdeals score

Empire Flippers ranking

49/ 100
ValueTrendStabilityTrack recordOperabilityMarginMoat
Value72/100

Asking multiple of annual profit vs the median of on-sale listings of the same kind (Amazon, e-commerce, content, subscription…). 40 % under the median = full marks. Weight: 35 % of the score.

Trend24/100

Empire Flippers' own net-profit trend (70 %) and revenue trend (30 %): -30 % or worse scores zero, +30 % or better full marks. Weight: 20 % of the score.

Stability0/100

How steady monthly net profit is over the P&L lines Empire Flippers publishes. A rollercoaster business is riskier to underwrite. Weight: 10 % of the score.

Track record70/100

Years since the business first made money: one year or less scores zero, six years or more full marks. Weight: 10 % of the score.

Operability100/100

Owner hours per week: 5 h or less is full marks, 40 h is a full-time job and scores zero. Weight: 10 % of the score.

Margin0/100

Net margin compared with similar businesses (an Amazon brand at 25 % is good, a content site at 25 % is not). Weight: 10 % of the score.

Moat50/100

Registered trademark and approval for Empire Flippers' private lenders (a second vetting). Weight: 5 % of the score.

Scored against the Empire Flippers listings on sale today, with criteria built for their audited profit data. Not comparable with the score of TrustMRR listings. How it works

Monthly profit & loss

MonthRevenueNet profit
Oct 2025$29k$3k
Nov 2025$38k$1k
Dec 2025$68k$13k
Jan 2026$16k-$205
Feb 2026$19k$2k
Mar 2026$38k$4k
Apr 2026$45k$6k
May 2026$46k$4k
Jun 2026$61k$8k
Jul 2026$39k$3k
Aug 2026$37k$3k
Sep 2026$42k$5k

Figures verified by Empire Flippers (Amazon Seller Central).

Opportunities

  • ·Scale inventory + ad spend.
  • ·Catalog Expansion (Variants and adjacent products).
  • ·Geographic expansion (especially Canada and Europe).

Risks

  • ·Changes in Amazon ad pricing could affect the economics of the business.
  • ·An increase in ad pricing could adversely affect the economics of the business.

As listed by Empire Flippers.

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