$
MRRdeals
Amazon FBA Business in the Supplements Niche
Empire Flippers #87554Amazon FBAeCommerceAmazon FBM

Amazon FBA Business in the Supplements Niche

MRRdeals Score · 43/100
Share on X

A Amazon FBA business in the Supplements and Health & Fitness niche making $347k a year in net profit on $1.92M of revenue (18% margin). Profitable for 8 years, run in about 40 hours a week. Listed on Empire Flippers at $1.01M, 2.9× annual profit (similar businesses: 2.5×).

“Established in early 2019, this business has quickly become a rising star in the dietary supplements market. With a sharp focus on product-market fit,…” — Empire Flippers listing
Asking price
$1.01M
Net profit / yr
$347k
Revenue / yr
$1.92M
Multiple
2.9× profit
similar: 2.5×
Net margin
18%
Profit trend
-7%
Owner time
40 h/week
Profitable for
8 years
$

MRRdeals score

Empire Flippers ranking

43/ 100
ValueTrendStabilityTrack recordOperabilityMarginMoat
Value30/100

Asking multiple of annual profit vs the median of on-sale listings of the same kind (Amazon, e-commerce, content, subscription…). 40 % under the median = full marks. Weight: 35 % of the score.

Trend34/100

Empire Flippers' own net-profit trend (70 %) and revenue trend (30 %): -30 % or worse scores zero, +30 % or better full marks. Weight: 20 % of the score.

Stability100/100

How steady monthly net profit is over the P&L lines Empire Flippers publishes. A rollercoaster business is riskier to underwrite. Weight: 10 % of the score.

Track record100/100

Years since the business first made money: one year or less scores zero, six years or more full marks. Weight: 10 % of the score.

Operability0/100

Owner hours per week: 5 h or less is full marks, 40 h is a full-time job and scores zero. Weight: 10 % of the score.

Margin34/100

Net margin compared with similar businesses (an Amazon brand at 25 % is good, a content site at 25 % is not). Weight: 10 % of the score.

Moat50/100

Registered trademark and approval for Empire Flippers' private lenders (a second vetting). Weight: 5 % of the score.

Scored against the Empire Flippers listings on sale today, with criteria built for their audited profit data. Not comparable with the score of TrustMRR listings. How it works

Monthly profit & loss

MonthRevenueNet profit
Sep 2025$182k$27k
Oct 2025$186k$25k
Nov 2025$173k$34k
Dec 2025$149k$27k
Jan 2026$182k$30k
Feb 2026$157k$26k
Mar 2026$169k$36k
Apr 2026$161k$33k
May 2026$153k$31k
Jun 2026$142k$29k
Jul 2026$142k$27k
Aug 2026$126k$21k

Figures verified by Empire Flippers (Amazon Seller Central, Shopify, Google Analytics).

Opportunities

  • ·Focusing on organic and paid ads on Amazon
  • ·Growing D2C via affiliates and influencers

Risks

  • ·An increase in Amazon ad pricing could make the ads unprofitable.
  • ·Amazon can suspend or cancel your FBA account due to a breach of its terms of service (ToS).

As listed by Empire Flippers.

Similar Amazon FBA listings