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MRRdeals
Wizlogo

Wizlogo

LTMRRdeals Score · 58/100
Design Tools·Founded Dec 2020·Revenue rank #513
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MRR
$3.5K/mo-2.1%
Asking
$27.5K
$MRRdeals score
58/100

A web-based platform for creating logotypes in minutes. It features a streamlined creation process to help businesses create a logo.

What this SaaS is

A web-based platform for creating logotypes quickly and easily.

Pricing unclearA design-focused entrepreneur or small business looking for logo creation tools.
Key features
  • Web-based logo creation
  • Streamlined design process
  • Multiple design tools
Things to scrutinise
  • No active customersZero customers reported. Hard to model retention or growth.
  • Founded <12mo agoLess than 12 months of operating history. Retention is unproven.
  • Single acquisition channelAll customers come from one acquisition channel. Pull the plug and revenue dies.

Numbers that matter

MRR
$3.5K/mo
Revenue 30d
$1.5K
Cash actually collected
All-time
$65.8K
Active subscriptions
71
Total customers
0
All-time count
Growth 30d
-2.1%
Profit margin
90%
Multiple
1.5x
Asking / ARR
Payback
8.8 mo
At current margin
At a glance
Founded
5.6 yr ago
Listed
7mo ago · stale
Payments
Stripe
Audience
B2C
37.8K visitors / month·$4.00 per visitor

Score breakdown

How the composite score above splits across seven independent signals. Each axis is graded 0-100. Hover for details.

ProfitabilityGrowthProductMoatOperabilityRiskMarket
Profitability97/100

Payback period, asking price vs category median multiple, and 30-day profit margin.

Growth34/100

30-day MRR delta, with a small bonus when historical snapshots confirm a sustained climb.

Product67/100

Revenue per visitor, customer count, plus live-site UX signals (pricing reachability, core pages, copyright freshness).

Moat26/100

AI-disruption risk, presence on review platforms (G2, ProductHunt, AppSumo…), penalty when built on no-code rails.

Operability44/100

Diversity of marketing channels, Merchant-of-Record status, cofounder count. Solo founders and no-code stacks get docked.

Risk63/100

Listing freshness, payment provider trust, business age, customer concentration. Higher score = less risky.

Market61/100

Structured market read across TAM, saturation, 3-year trend, and hype cycle, blended with our category momentum signal.

Market read

  • TAM
    mid

    The market for logo design tools is sizable but not expansive, catering primarily to small businesses and startups.

  • Saturation
    mature

    Numerous competitors exist, indicating a mature market with established players.

  • 3y trend
    growing

    Interest in DIY design tools has increased, suggesting a growing trend in this niche.

  • AI disruption
    wrapper killable

    The simplicity of the product makes it easily replicable by solo developers, posing a risk of disruption.

  • Hype cycle
    mainstream

    Logo design tools are widely used and accepted, placing them in the mainstream phase.

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