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MRRdeals
AbMaxx

AbMaxx

MRRdeals Score · 51/100
Mobile Apps·Founded Mar 2026·Revenue rank #1,199
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MRR
$2.8K/mo
Asking
$58K
$MRRdeals score
51/100

AbMaxx is a subscription-based fitness app that uses AI to analyze a user’s abs and create a personalized plan tailored to their physique and goals. The app helps users build stronger, more defined ab

What this SaaS is

AbMaxx is a fitness app that provides personalized abs workout plans based on user genetics.

SubscriptionA fitness-focused entrepreneur looking to scale a subscription-based health app.
Key features
  • Personalized workout plans
  • Genetic type analysis
  • User-friendly interface
Things to scrutinise
  • Non-recurring revenueNo active subscriptions. The cash isn't contractually guaranteed to repeat.
  • No active customersZero customers reported. Hard to model retention or growth.
  • Founded <12mo agoLess than 12 months of operating history. Retention is unproven.

Numbers that matter

MRR
$2.8K/mo
Revenue 30d
$9.7K
Cash actually collected
All-time
$10.3K
Active subscriptions
0
Not a subscription business
Total customers
0
All-time count
Growth 30d
Profit margin
60%
Multiple
0.5x
Asking / ARR
Payback
34.6 mo
At current margin
At a glance
Founded
4 mo ago
Listed
18d ago
Payments
Revenuecat
Audience
B2C

Tech stack

frontend
swiftui

Marketing channels

paid
meta ads
social
instagramtiktok

Score breakdown

How the composite score above splits across seven independent signals. Each axis is graded 0-100. Hover for details.

ProfitabilityGrowthProductMoatOperabilityRiskMarket
Profitability67/100

Payback period, asking price vs category median multiple, and 30-day profit margin.

Growth43/100

30-day MRR delta, with a small bonus when historical snapshots confirm a sustained climb.

Product37/100

Revenue per visitor, customer count, plus live-site UX signals (pricing reachability, core pages, copyright freshness).

Moat26/100

AI-disruption risk, presence on review platforms (G2, ProductHunt, AppSumo…), penalty when built on no-code rails.

Operability56/100

Diversity of marketing channels, Merchant-of-Record status, cofounder count. Solo founders and no-code stacks get docked.

Risk56/100

Listing freshness, payment provider trust, business age, customer concentration. Higher score = less risky.

Market61/100

Structured market read across TAM, saturation, 3-year trend, and hype cycle, blended with our category momentum signal.

Market read

  • TAM
    mid

    The fitness app market is sizable but not enormous, focusing on a niche within health and fitness.

  • Saturation
    mature

    Many fitness apps exist, indicating a mature market with established competitors.

  • 3y trend
    growing

    Interest in personalized fitness solutions has been increasing, suggesting a growing trend.

  • AI disruption
    wrapper killable

    The app's concept can be easily replicated by solo developers, posing a high risk of disruption.

  • Hype cycle
    mainstream

    Fitness apps are widely adopted and have reached mainstream usage.

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