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MRRdeals
Amazon Merch Business in the Apparel & Accessories Niche
Empire Flippers #96499Amazon Merch

Amazon Merch Business in the Apparel & Accessories Niche

MRRdeals Score · 50/100
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A Amazon Merch business in the Apparel & Accessories niche making $89k a year in net profit on $150k of revenue (60% margin). Profitable for 10 years, run in about 18 hours a week. Listed on Empire Flippers at $231k, 2.6× annual profit (similar businesses: 2.5×).

“Established in 2016, this Amazon Merch business operates a Tier 120,000 account and featuring over 51,000 live listings across evergreen and seasonal niches.…” — Empire Flippers listing
Asking price
$231k
Net profit / yr
$89k
Revenue / yr
$150k
Multiple
2.6× profit
similar: 2.5×
Net margin
60%
Profit trend
-27%
Owner time
18 h/week
Profitable for
10 years
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MRRdeals score

Empire Flippers ranking

50/ 100
ValueTrendStabilityTrack recordOperabilityMarginMoat
Value48/100

Asking multiple of annual profit vs the median of on-sale listings of the same kind (Amazon, e-commerce, content, subscription…). 40 % under the median = full marks. Weight: 35 % of the score.

Trend10/100

Empire Flippers' own net-profit trend (70 %) and revenue trend (30 %): -30 % or worse scores zero, +30 % or better full marks. Weight: 20 % of the score.

Stability48/100

How steady monthly net profit is over the P&L lines Empire Flippers publishes. A rollercoaster business is riskier to underwrite. Weight: 10 % of the score.

Track record100/100

Years since the business first made money: one year or less scores zero, six years or more full marks. Weight: 10 % of the score.

Operability63/100

Owner hours per week: 5 h or less is full marks, 40 h is a full-time job and scores zero. Weight: 10 % of the score.

Margin100/100

Net margin compared with similar businesses (an Amazon brand at 25 % is good, a content site at 25 % is not). Weight: 10 % of the score.

Moat0/100

Registered trademark and approval for Empire Flippers' private lenders (a second vetting). Weight: 5 % of the score.

Scored against the Empire Flippers listings on sale today, with criteria built for their audited profit data. Not comparable with the score of TrustMRR listings. How it works

Monthly profit & loss

MonthRevenueNet profit
Sep 2025$13k$5k
Oct 2025$14k$8k
Nov 2025$15k$10k
Dec 2025$23k$18k
Jan 2026$10k$5k
Feb 2026$12k$8k
Mar 2026$10k$6k
Apr 2026$10k$6k
May 2026$10k$5k
Jun 2026$14k$8k
Jul 2026$10k$4k
Aug 2026$9k$5k

Figures verified by Empire Flippers (Merch by Amazon).

Opportunities

  • ·Consider increasing prices
  • ·Increase ad spend

Risks

  • ·If Terms of Services change, Amazon could close your Merch account.
  • ·Amazon algorithm changes could cause traffic to fluctuate.

As listed by Empire Flippers.

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