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MRRdeals
Sales Farmer

Sales Farmer

USMRRdeals Score · 49/100
Marketing·Founded Oct 2024·Revenue rank #1,743
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MRR
$284/mo-9.6%
Asking
$10K
$MRRdeals score
49/100

Linkedin outreach automation: Sales-Farmer is a B2B SaaS that lets you build campaigns with personalized message sequences, and automates connection requests and follow-ups with configurable daily lim

What this SaaS is

Automates LinkedIn outreach with personalized message sequences and follow-ups.

Subscription$9.99/mo Individual · $99/yr EnterpriseB2B marketers looking to streamline LinkedIn outreach efforts.
Key features
  • LinkedIn outreach automation
  • Personalized message sequences
  • Configurable daily limits
Things to scrutinise
  • Founded <12mo agoLess than 12 months of operating history. Retention is unproven.
  • No active customersZero customers reported. Hard to model retention or growth.
  • Single acquisition channelAll customers come from one acquisition channel. Pull the plug and revenue dies.

Numbers that matter

MRR
$284/mo
Revenue 30d
$241
Cash actually collected
All-time
$3.6K
Active subscriptions
23
Total customers
0
All-time count
Growth 30d
-9.6%
Profit margin
85%
Multiple
3.5x
Asking / ARR
Payback
41.5 mo
At current margin
At a glance
Founded
1.8 yr ago
Listed
5mo ago
Payments
Stripe
Audience
B2B

Tech stack

frontend
nextjstailwindcss
backend
postgresql

Score breakdown

How the composite score above splits across seven independent signals. Each axis is graded 0-100. Hover for details.

ProfitabilityGrowthProductMoatOperabilityRiskMarket
Profitability49/100

Payback period, asking price vs category median multiple, and 30-day profit margin.

Growth2/100

30-day MRR delta, with a small bonus when historical snapshots confirm a sustained climb.

Product58/100

Revenue per visitor, customer count, plus live-site UX signals (pricing reachability, core pages, copyright freshness).

Moat26/100

AI-disruption risk, presence on review platforms (G2, ProductHunt, AppSumo…), penalty when built on no-code rails.

Operability48/100

Diversity of marketing channels, Merchant-of-Record status, cofounder count. Solo founders and no-code stacks get docked.

Risk70/100

Listing freshness, payment provider trust, business age, customer concentration. Higher score = less risky.

Market63/100

Structured market read across TAM, saturation, 3-year trend, and hype cycle, blended with our category momentum signal.

Market read

  • TAM
    mid

    The B2B marketing automation market is sizable but not massive, indicating a mid TAM.

  • Saturation
    mature

    Many players exist in LinkedIn automation, showing a mature saturation level.

  • 3y trend
    growing

    Interest in sales automation tools has increased, reflecting a growing trend over the past three years.

  • AI disruption
    wrapper killable

    The product is a wrapper around existing LinkedIn features, making it vulnerable to disruption.

  • Hype cycle
    mainstream

    Sales automation tools are widely adopted, placing them in the mainstream phase.

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