Layered Market

Name: Layered Market
Brand: Layered Market
Price: 10000.00 USD
Availability: InStock

⭐MRRdeals Score · 58/100 · Top 35%

E commerce·Founded Jun 2021·Revenue rank #1,067

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MRR

$348/mo-1.3%

Asking

$10K

$MRRdeals score

58/100Top 35%

What this SaaS is

Sells WordPress plugins for website owners.

SubscriptionA WordPress plugin operator who can maintain the products and grow sales through existing WordPress communities or marketplaces.

Key features

WordPress plugins
195 active subscriptions
$349 monthly recurring revenue

Numbers that matter

MRR

$348/mo

Revenue 30d

$301

Cash actually collected

All-time

$36.5K

Active subscriptions

194

Total customers

—

Not reported by TrustMRR

Growth 30d

-1.3%

Profit margin

90%

Multiple

2.8x

Asking / ARR

Payback

32.0 mo

At current margin

At a glance

Founded

5.4 yr ago

Listed

11mo ago · stale

Payments

Stripe

Audience

B2C

Websitelayered.market

Tech stack

frontend

wordpress

backend

php

Score breakdown

How the composite score above splits across seven independent signals. Each axis is graded 0-100. Hover for details.

Value68/100

Payback at the stated margin, asking multiple vs the category median, and profit margin. The heaviest axis: what you pay for what it earns.

Growth29/100

Revenue trend over the last ~90 days from our daily snapshots (30-day figure when history is short), capped so one spike can't dominate, minus a penalty for erratic revenue.

Traction52/100

Paying customers, revenue scale and traffic (log scales), plus live-site health (reachable pricing page, core pages, maintained site).

Moat34/100

AI-disruption risk, organic search presence, recurring B2B revenue; penalties for thin AI wrappers and no-code lock-in.

Operability44/100

How turnkey the takeover is: diversity of marketing channels, Merchant-of-Record status, team.

Risk83/100

Higher = safer. Business age, breadth of the customer base (concentration risk), recurring vs one-off revenue, known payment provider.

Market57/100

Structured market read across TAM, saturation, 3-year trend, and hype cycle, blended with our category momentum signal.

Market read

TAM
mid
The e-commerce plugin market is sizable but not enormous, catering to a specific audience.
Saturation
mature
The market is filled with numerous established players offering similar products.
3y trend
stable
The demand for WordPress plugins has remained consistent without significant growth or decline.
AI disruption
wrapper killable
Plugins that can be easily replicated by solo developers pose a high risk of being replaced.
Hype cycle
mainstream
WordPress plugins are widely used and accepted, placing them in the mainstream phase.