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MRRdeals
eCommerce Business in the Apparel & Accessories Niche
Empire Flippers #97462eCommerce

eCommerce Business in the Apparel & Accessories Niche

MRRdeals Score · 41/100
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A eCommerce business in the Apparel & Accessories niche making $44k a year in net profit on $238k of revenue (18% margin). Profitable for 1.2 years, run in about 7 hours a week. Listed on Empire Flippers at $87k, 2.0× annual profit (similar businesses: 2.3×).

“This business is for an eCommerce, print on demand apparel business first monetized in August 2025. This business operates as a direct-to-consumer apparel…” — Empire Flippers listing
Asking price
$87k
Net profit / yr
$44k
Revenue / yr
$238k
Multiple
2.0× profit
similar: 2.3×
Net margin
18%
Profit trend
-14%
Owner time
7 h/week
Profitable for
1.2 years
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MRRdeals score

Empire Flippers ranking

41/ 100
ValueTrendStabilityTrack recordOperabilityMarginMoat
Value68/100

Asking multiple of annual profit vs the median of on-sale listings of the same kind (Amazon, e-commerce, content, subscription…). 40 % under the median = full marks. Weight: 35 % of the score.

Trend23/100

Empire Flippers' own net-profit trend (70 %) and revenue trend (30 %): -30 % or worse scores zero, +30 % or better full marks. Weight: 20 % of the score.

Stability18/100

How steady monthly net profit is over the P&L lines Empire Flippers publishes. A rollercoaster business is riskier to underwrite. Weight: 10 % of the score.

Track record5/100

Years since the business first made money: one year or less scores zero, six years or more full marks. Weight: 10 % of the score.

Operability94/100

Owner hours per week: 5 h or less is full marks, 40 h is a full-time job and scores zero. Weight: 10 % of the score.

Margin13/100

Net margin compared with similar businesses (an Amazon brand at 25 % is good, a content site at 25 % is not). Weight: 10 % of the score.

Moat0/100

Registered trademark and approval for Empire Flippers' private lenders (a second vetting). Weight: 5 % of the score.

Scored against the Empire Flippers listings on sale today, with criteria built for their audited profit data. Not comparable with the score of TrustMRR listings. How it works

Monthly profit & loss

MonthRevenueNet profit
Oct 2025$893-$823
Nov 2025$6k$458
Dec 2025$19k$5k
Jan 2026$43k$8k
Feb 2026$40k$8k
Mar 2026$24k$3k
Apr 2026$15k$2k
May 2026$12k$2k
Jun 2026$14k$4k
Jul 2026$16k$3k
Aug 2026$26k$5k
Sep 2026$22k$3k

Figures verified by Empire Flippers (Shopify, Google Analytics).

Opportunities

  • ·Expanding into TikTok Shop and organic content to diversify beyond Meta Ads
  • ·Investing in SEO to build consistent search traffic
  • ·Working with influencers and creators to increase brand reach
  • ·Growing email and SMS marketing
  • ·Exploring wholesale opportunities and strategic partnerships

Risks

  • ·An increase in Paid Traffic pricing could make the ads unprofitable.
  • ·Print-on-demand partner increasing prices

As listed by Empire Flippers.

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