$
MRRdeals
Digital Product Business in the Business Niche

Digital Product Business in the Business Niche

MRRdeals Score · 38/100
Share on X

A Digital Product business in the Business and News & Education niche making $295k a year in net profit on $613k of revenue (48% margin). Profitable for 9 years, run in about 60 hours a week. Listed on Empire Flippers at $884k, 3.0× annual profit (similar businesses: 2.0×).

“This premier online education provider specializes in business analyst and IIBA certification preparation courses. The business model primarily generates…” — Empire Flippers listing
Asking price
$884k
Net profit / yr
$295k
Revenue / yr
$613k
Multiple
3.0× profit
similar: 2.0×
Net margin
48%
Profit trend
+29%
Owner time
60 h/week
Profitable for
9 years
$

MRRdeals score

Empire Flippers ranking

38/ 100
ValueTrendStabilityTrack recordOperabilityMarginMoat
Value0/100

Asking multiple of annual profit vs the median of on-sale listings of the same kind (Amazon, e-commerce, content, subscription…). 40 % under the median = full marks. Weight: 35 % of the score.

Trend88/100

Empire Flippers' own net-profit trend (70 %) and revenue trend (30 %): -30 % or worse scores zero, +30 % or better full marks. Weight: 20 % of the score.

Stability23/100

How steady monthly net profit is over the P&L lines Empire Flippers publishes. A rollercoaster business is riskier to underwrite. Weight: 10 % of the score.

Track record100/100

Years since the business first made money: one year or less scores zero, six years or more full marks. Weight: 10 % of the score.

Operability0/100

Owner hours per week: 5 h or less is full marks, 40 h is a full-time job and scores zero. Weight: 10 % of the score.

Margin58/100

Net margin compared with similar businesses (an Amazon brand at 25 % is good, a content site at 25 % is not). Weight: 10 % of the score.

Moat50/100

Registered trademark and approval for Empire Flippers' private lenders (a second vetting). Weight: 5 % of the score.

Scored against the Empire Flippers listings on sale today, with criteria built for their audited profit data. Not comparable with the score of TrustMRR listings. How it works

Monthly profit & loss

MonthRevenueNet profit
Oct 2025$69k$44k
Nov 2025$35k$7k
Dec 2025$50k$19k
Jan 2026$33k-$8k
Feb 2026$42k$20k
Mar 2026$45k$30k
Apr 2026$75k$56k
May 2026$56k$33k
Jun 2026$43k$16k
Jul 2026$43k$20k
Aug 2026$66k$23k
Sep 2026$55k$34k

Figures verified by Empire Flippers (Google Analytics).

Opportunities

  • ·Developing new products based on customer demand
  • ·Establishing relationships with new strategic partners
  • ·Expanding distribution through additional partner collaborations

Risks

  • ·Due to constant changes in technology, competition, and the market as a whole, the product could become irrelevant.
  • ·Google algorithmic changes could cause traffic to fluctuate.
  • ·Subscription services require customer service and the ability to stay on top of the subscribers requests.

As listed by Empire Flippers.

Similar Digital Product listings