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MRRdeals
eCommerce Business in the Apparel & Accessories Niche
Empire Flippers #90752eCommerce

eCommerce Business in the Apparel & Accessories Niche

⭐MRRdeals Score · 64/100 · Top 24%
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A eCommerce business in the Apparel & Accessories niche making $505k a year in net profit on $4.11M of revenue (12% margin). Profitable for 2.1 years, run in about 15 hours a week. Listed on Empire Flippers at $858k, 1.7× annual profit (similar businesses: 2.3×).

“This DTC Shopify eCommerce business operates in the women’s underwear and activewear niche, primarily serving customers in the United States. The business…” — Empire Flippers listing
Asking price
$858k
Net profit / yr
$505k
Revenue / yr
$4.11M
Multiple
1.7× profit
similar: 2.3×
Net margin
12%
Profit trend
+118%
Owner time
15 h/week
Profitable for
2.1 years
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MRRdeals score

Empire Flippers ranking

64/ 100Top 24%
ValueTrendStabilityTrack recordOperabilityMarginMoat
Value84/100

Asking multiple of annual profit vs the median of on-sale listings of the same kind (Amazon, e-commerce, content, subscription…). 40 % under the median = full marks. Weight: 35 % of the score.

Trend100/100

Empire Flippers' own net-profit trend (70 %) and revenue trend (30 %): -30 % or worse scores zero, +30 % or better full marks. Weight: 20 % of the score.

Stability54/100

How steady monthly net profit is over the P&L lines Empire Flippers publishes. A rollercoaster business is riskier to underwrite. Weight: 10 % of the score.

Track record21/100

Years since the business first made money: one year or less scores zero, six years or more full marks. Weight: 10 % of the score.

Operability71/100

Owner hours per week: 5 h or less is full marks, 40 h is a full-time job and scores zero. Weight: 10 % of the score.

Margin0/100

Net margin compared with similar businesses (an Amazon brand at 25 % is good, a content site at 25 % is not). Weight: 10 % of the score.

Moat0/100

Registered trademark and approval for Empire Flippers' private lenders (a second vetting). Weight: 5 % of the score.

Scored against the Empire Flippers listings on sale today, with criteria built for their audited profit data. Not comparable with the score of TrustMRR listings. How it works

Monthly profit & loss

MonthRevenueNet profit
Oct 2025$378k$38k
Nov 2025$328k$34k
Dec 2025$334k$37k
Jan 2026$350k$56k
Feb 2026$470k$91k
Mar 2026$383k$39k
Apr 2026$349k$41k
May 2026$340k$36k
Jun 2026$253k$12k
Jul 2026$241k$27k
Aug 2026$316k$34k
Sep 2026$368k$61k

Figures verified by Empire Flippers (Shopify, Google Analytics).

Opportunities

  • ·Expanding the product line with bike shorts, sports bras, and period-proof underwear
  • ·Moving inventory to a US 3PL to enable faster shipping and TikTok Shop
  • ·Launching a micro-creator affiliate program to drive content and sales on TikTok and Instagram
  • ·Building stronger branding, subscriptions, bundles, and post-purchase flows to increase retention and LTV

Risks

  • ·Dropshipping businesses can be negatively impacted by an increase in cost of goods (COGS) from the manufacturer.
  • ·Supplier/factory changing terms of agreement or unable to produce product to meet demand

As listed by Empire Flippers.

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